NEW LAUNCH: Missha x Line Friends

I’ve always been a fan of Missha – in fact my very first BB Cream is from them. There was so much hype around BB Creams that I just had to give it a try (feel free to check out all of my BB Cream post). The much deserved hype lives up to its claim and glory. In fact, Korean products have come a long way and so does Missha.

BB creams make up 13 percent of the cosmetics market in South Korea. Some Korean brands also offer BB creams for men. Notable Korean brands include Etude House, Missha, Nature Republic, Rachel K, Skin Food, Sulhwasoo, and The Face Shop. – wikipedia

When it comes to LINE FRIENDS I started using their social networking app to keep in touch with friends. Their sticker shop features famous and unique characters that is super cute, adorable and exciting. Then they launched LINE PLAY – an avatar world to play with friends and even the hottest celebrities / characters from all over the globe. I swear, I got pretty hooked playing.

Now that Missha and LINE FRIENDS launched a collaboration for a makeup / skincare collection I can’t help but feel giddy and excited about it. Have you seen it? Check out the collection below …